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Brand Islam

By: Faegheh Shirazi (Author)

Extended Catalogue

Ksh 4,600.00

Format: Paperback or Softback

ISBN-13: 9781477309469

Publisher: University of Texas Press

Publication Date: Aug 2nd, 2016

Weight: 414 grams

Dimension: 15.60 x 23.80 x 2.10 cms

Category: Consumerism

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Focusing on the rise of "Brand Islam," this book considers how the highly lucrative marketing of goods and services as "Islamic" or "halal" is reshaping the religious, cultural, and economic lives of Muslim consumers and communities around the globe.

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