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Business Strategy

By: George Stonehouse (Author) , Bill Houston (Author)

Manufacture on Demand

Ksh 43,200.00

Format: Hardback or Cased Book

ISBN-13: 9781138470033

Publisher: Taylor & Francis Ltd

Publication Date: Aug 22nd, 2017

Weight: 1234 grams

Dimension: 19.80 x 25.60 x 3.30 cms

Category: ECONOMICS

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Provides an introduction to the subjects of business strategy and strategic management. This book includes case studies of varying lengths with questions included for assignment and seminar work; and a discussion of both traditional theory and the research in the field.

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