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Columns to Characters

By: Peter Baker (Author) , Martha Joynt Kumar (Author) , Rita Kirk (Author)

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Ksh 11,350.00

Format: Hardback or Cased Book

ISBN-13: 9781623495626

Publisher: Texas A & M University Press

Publication Date: Sep 30th, 2017

Category: Public speaking guides

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Offers a fresh perspective on how the evolution of technology affects the way presidents interact with the public. From Bill Clinton's saxophone playing on the Arsenio Hall Show to Barack Obama's skillful use of YouTube, Twitter, and Reddit as the first ""social media president"", political communication appears to reflect the increasing fragmentation of the American public.

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