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Consumer Economics
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Consumer Economics : New Research

Book Details

Format Hardback
ISBN-10 1600215831
ISBN-13 9781600215834
Publisher Nova Science Publishers Inc
Imprint Nova Science Publishers Inc
Country of Manufacture US
Country of Publication GB
Publication Date Sep 1st, 2008
Print length 189 Pages
Weight 670 grams
Dimensions 26.40 x 18.30 x 1.90 cms
Product Classification: Market research
KSh 36,000.00
Not available 0 in stock

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Consumer economics is a branch of economics. It is a broad field, principally concerned with microeconomic analysis behaviour in units of consumers, families, or individuals (in contrast to traditional economics, which primarily government or business units). It sometimes also encompasses family financial planning and policy analysis. This book presents new and important research from around the world in the field.

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