Consumers and food
Book Details
Format
Hardback or Cased Book
Book Series
Burleigh Dodds Series in Agricultural Science
ISBN-10
1801463549
ISBN-13
9781801463546
Publisher
Burleigh Dodds Science Publishing Limited
Imprint
Burleigh Dodds Science Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 14th, 2023
Print length
332 Pages
Weight
613 grams
Dimensions
22.90 x 15.20 x 1.90 cms
Ksh 27,250.00
Publisher Out of Stock
0 in stock
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Quality
Fast
This collection reviews the wealth of research in understanding consumer food-purchasing behaviour and what this means for farmers, food manufacturers, retailers and policy makers seeking to produce healthier food in a more sustainable way.
- Provides a comprehensive overview of the contemporary issues which have influenced consumer behaviour, such as the impact of the COVID-19 pandemic, online marketing and purchasing, as well as the use of loyalty schemes
- Addresses the need to understand consumer attitudes to new technologies and sustainability issues in agricultural production, welfare issues in livestock production and fair trade products
- Considers the regional, cultural and generational factors which can influence consumer purchasing behaviour, including geographic location, gender and age
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