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Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime
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Contagious Selling: How to Turn a Connection into a Relationship that Lasts a Lifetime

Book Details

Format Paperback / Softback
ISBN-10 0071796959
ISBN-13 9780071796958
Publisher McGraw-Hill Education - Europe
Imprint McGraw-Hill Professional
Country of Manufacture US
Country of Publication GB
Publication Date Nov 16th, 2012
Print length 224 Pages
Weight 224 grams
Dimensions 20.30 x 12.70 x 1.40 cms
Product Classification: Customer services
Ksh 3,600.00
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Salespeople too often approach selling as a transaction instead of a relationship - going in with the intention to sell rather than to build a relationship. This book provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious.

The breakthrough selling method that converts leadsinto customers, customers into repeat customers, andrepeat customers into lifelong relationships

Salespeople too often approach selling as a transaction instead of a relationship--going in with the intention to sell rather than to build a relationship. Use the lessons in Contagious Selling to put relationships first--and sales will inevitably follow.

Contagious Selling provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious. A leading expert on persuading and motivating others, David Rich presents his powerful new method for attracting, connecting with, and maintaining buyers. Inside, he teaches you how to

  • Get prospects to feel as if they''ve known you their whole lives
  • Use voice modulation and body language to instantly connect with anybody
  • Sell yourself without sounding self-serving
  • Manage the transition from captivation to cultivation
  • Make your customers "competition proof"


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