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Creativity

By: Michel Syrett (Author) , Jean Lammiman (Author)

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Ksh 1,800.00

Format: Paperback or Softback

ISBN-13: 9781841123189

Publisher: John Wiley and Sons Ltd

Publication Date: Jan 29th, 2002

Weight: 113 grams

Dimension: 17.50 x 12.40 x 1.00 cms

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Covers the key areas of creative team working and brainstorming, leading projects with a creative output, choosing and backing winning ideas and motivating and rewarding staff. This title features examples and lessons from some of the world's most creative businesses, including AOL Time-Warner, BMW, IDEO and Nortel Networks.

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