Crisis Communication : Practical PR Strategies for Reputation Management & Company Survival
Book Details
Format
Hardback or Cased Book
ISBN-10
0749454008
ISBN-13
9780749454005
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 3rd, 2008
Print length
240 Pages
Weight
542 grams
Dimensions
23.70 x 16.50 x 2.00 cms
Product Classification:
Public relations
Ksh 4,950.00
Werezi Extended Catalogue
0 in stock
Delivery Location
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Quality
Fast
Crisis Communication advises organisations how to limit the damage of crises effectively by acting quicly and positively. Moreover, it explains how to turn a crisis into an opportunity and protect your corporate reputation by using PR strategies to communicate efficiently.
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