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Crisis Management in the Age of Social Media

By: Louis Capozzi (Author) , Susan Rucci (Author)

Manufacture on Demand

Ksh 4,250.00

Format: Paperback or Softback

ISBN-13: 9781606495803

Publisher: Business Expert Press

Publication Date: Aug 16th, 2013

Weight: 238 grams

Dimension: 22.90 x 16.30 x 0.90 cms

Category: Management of specific areas

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The age of the instant crisis has arrived. Companies, Non-profits and high-profile individuals often seem unable to cope. There's a new playing field - social media. This book examines 'Instant Crises,' derives lessons and applies the basics of crisis management to the new environment.

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