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Data Warehousing And Business Intelligence For e-Commerce

By: Alan Simon (Author) , Steven L. Shaffer (Author)

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Format: Paperback or Softback

ISBN-13: 9781558607132

Publisher: Elsevier Science & Technology

Publication Date: May 23rd, 2001

Dimension: 23.50 x 18.70 x 62.00 cms

Category: Sales & marketing management

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Explores the technological innovations through which traditional data warehousing is brought to bear on this and other less modest e-commerce applications, such as those at work in B2B, G2C, B2G, and B2E models. This book examines the core technologies and commercial products in use.

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