Demystifying Theories in Tourism Research
Book Details
Format
Paperback / Softback
ISBN-10
1780646917
ISBN-13
9781780646916
Publisher
CABI Publishing
Imprint
CABI Publishing
Country of Manufacture
MT
Country of Publication
GB
Publication Date
Dec 15th, 2015
Print length
256 Pages
Weight
722 grams
Dimensions
19.20 x 24.70 x 1.50 cms
Product Classification:
Tourism industryHospitality industry
Ksh 7,150.00
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This book reviews theoretical perspectives on tourism from planning and management, through marketing and host communities, to the tourism consumers themselves. Covering issues such as tour guiding, rural development and destination image, and including pedagogy throughout, this book is an accessible approach to a controversial subject.
It often seems that there is more confusion than consensus regarding tourism theory. Does tourism have theories it can truly own, or does it just borrow from other academic disciplines? It can be difficult to understand the theories and conceptual frameworks available, and how to apply these ideas to a research endeavour. This book reviews theoretical perspectives on tourism from planning and management, through marketing and host communities to the tourism consumers themselves. Covering issues such as tour guiding, rural tourism development and destination image, it provides a complete guide to the industry. Including pedagogical features throughout, this book is an accessible approach to a controversial subject.
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