Designing and Delivering Superior Customer Value : Concepts, Cases, and Applications
Book Details
Format
Paperback / Softback
Book Series
Routledge Revivals
ISBN-10
0367230194
ISBN-13
9780367230197
Publisher
Taylor & Francis Ltd
Imprint
CRC Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 23rd, 2020
Print length
388 Pages
Weight
780 grams
Product Classification:
Customer services
Ksh 11,100.00
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First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).
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