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Die Marktsegmentierung ALS Ansatz Zur Modellierung Von (Unbeobachtetem) Heterogenem Konsumentenverhalten Unter Verwendung Von Finiten Mischungsmodellen

By: Michael Josef Koch (Author)

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Ksh 13,950.00

Format: Paperback or Softback

ISBN-13: 9783631549872

Publisher: Peter Lang AG

Publication Date: Nov 1st, 2006

Category: Market research

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