Discourse, Interpretation, Organization
Book Details
Format
Paperback / Softback
ISBN-10
0521181429
ISBN-13
9780521181426
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 25th, 2010
Print length
218 Pages
Weight
306 grams
Dimensions
23.10 x 15.20 x 1.90 cms
Ksh 7,750.00
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This much-needed systematic exploration of the emerging field of organizational discourse addresses scholarly perspectives as well as empirical applications of the concepts. The interpretive, functional, critical, and structurational perspectives are examined in detail, and application chapters illustrate how discourse theory can be employed in field research.
This much-needed systematic exploration of the emerging field of organizational discourse addresses scholarly perspectives and empirical applications of the concepts. The interpretive, functional, critical, and structurational perspectives are examined in detail. Issues discussed include the constructive potential of discourse; prominent interpretive approaches; the role of discourse, in particular metaphor, in fostering certain organizational outcomes; a critical view addressing the power and political dimensions of discourse; and the dual aspects of discourse as both communicative actions and deep structures, interrelated through the modality of interpretive schemes. Application chapters illustrate how discourse theory can be employed in field research, aiding the analyst in gaining a deeper understanding of the social context and of the effects of discourse on that context. In particular, a view of discourse as situated symbolic action, and a structurational view of discourse are illustrated empirically, using examples from a major IT organization and a global consulting firm.
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