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Effective Media Relations

By: Michael Bland (Author) , Alison Theaker (Author) , David Wragg (Author)

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Format: Paperback or Softback

ISBN-13: 9780749443801

Publisher: Kogan Page Ltd

Publication Date: Jun 3rd, 2005

Weight: 258 grams

Dimension: 15.70 x 23.40 x 1.20 cms

Category: BUSINESS & MANAGEMENT (Reserve KJ* codes for use with academic or specialist works and works for professionals. See VS* codes for personal careers advice, secrets of success, etc)

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Expert guidance from public relations professionals on how the media works and how to deal with press and broadcast journalists to ensure the best media coverage is achieved.

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