Flight Catering
by
Peter Jones
Book Details
Format
Paperback / softback
ISBN-10
0750662166
ISBN-13
9780750662161
Publisher
Taylor & Francis Ltd
Imprint
Butterworth-Heinemann Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 13th, 2004
Print length
335 Pages
Weight
656 grams
Dimensions
24.80 x 19.10 x 1.80 cms
Product Classification:
Hospitality and service industriesHospitality industry
KSh 12,400.00
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The airline industry faces many challenges and a tight operational strategy is vital to survive. In-flight catering is a central part of these strategies. Endorsed by the International Flight Catering Association, this book acts as a guide to this area, taking the reader through aspects from marketing to cost control and logistics.
The airline industry is a vast international business that is central to world economies. In today''s environment, it faces many challenges and a tight operational strategy is vital to survive.
In-flight catering is a central part of these strategies at all levels: be they customer satisfaction, marketing, operations or logistics. Fully endorsed by the International Flight Catering Association, Flight Catering is an authoritative guide to this specialised and vital area on the catering industry. With an international team of contributions from both academia and industry it provides a user friendly guide, taking the reader through every aspect from marketing and on board service, to cost control and logistics.
In-flight catering is a central part of these strategies at all levels: be they customer satisfaction, marketing, operations or logistics. Fully endorsed by the International Flight Catering Association, Flight Catering is an authoritative guide to this specialised and vital area on the catering industry. With an international team of contributions from both academia and industry it provides a user friendly guide, taking the reader through every aspect from marketing and on board service, to cost control and logistics.
Get Flight Catering by Peter Jones at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has 335 pages.
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