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Implementing Automation Initiatives in Companies to Create Better-Connected Experiences

By: Jorge Remondes (Author) , Sandrina Teixeira (Author)

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Ksh 50,750.00

Format: Paperback or Softback

ISBN-13: 9781668455395

Publisher: IGI Global

Publication Date: Oct 30th, 2022

Dimension: 27.90 x 21.60 x 36.30 cms

Category: Consumerism

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Explores current and decisive topics for business and academia. The book evaluates the ways in which automation and connectivity help the decision-making process of companies and the learning process for students and researchers. Coverage includes consumer behaviour, omnichannel retailing, and metaverse applications in business.

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