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Introduction to Small Business and Entrepreneurship

By: Godwin .U. Enebeli (Author)

Extended Catalogue

Ksh 41,600.00

Format: Hardback or Cased Book

ISBN-13: 9781774077337

Publisher: Arcler Education Inc

Publication Date: Dec 30th, 2020

Dimension: 22.90 x 15.20 x 68.00 cms

Category: ECONOMICS

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Outlines basic entrepreneurship and small business concepts. The book identifies the characteristics of entrepreneurs, personality types and required skills, explains the significance of entrepreneurship in the economy, describes the role of small businesses in the economy and international markets, and identifies common forms of entrepreneurship.

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