Lean Customer Development : Building Products Your Customers Will Buy
Book Details
Format
Paperback / Softback
ISBN-10
1492023744
ISBN-13
9781492023746
Publisher
O'Reilly Media
Imprint
O'Reilly Media
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 30th, 2017
Print length
240 Pages
Weight
360 grams
Dimensions
15.40 x 22.80 x 1.30 cms
Product Classification:
Customer services
Ksh 5,750.00
Werezi Extended Catalogue
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.
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