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Library of Advertising

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Ksh 114,750.00

Format: Hardback or Cased Book

ISBN-13: 9784861661228

Publisher: Editon Synapse

Publication Date: Dec 17th, 2009

Category: Regional studies

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Advertising became an important tool of commerce in the nineteenth century, and as many advertising agencies and associations were formed by the beginning of the following century it started to be regarded as a mass media. This title presents an overview of the activities of advertising in the early twentieth century.

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