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Managing Electronic Media

By: National University) Van Tassel Joan (PhD Associate Professor (Author) , Lisa Poe-Howfield (Author)

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Ksh 42,000.00

Format: Hardback or Cased Book

ISBN-13: 9781138442979

Publisher: Taylor & Francis Ltd

Publication Date: Jul 3rd, 2017

Dimension: 23.50 x 19.10 x 45.30 cms

Category: THE ARTS: GENERAL ISSUES

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Identifies the changes in technology in the global marketplace and the impact these innovations have on media organizations and their integral business practices. This book provides the concepts and vocabulary that managers use to meet the challenges of the market and to position their organizations to succeed in a dynamic business environment.

Get Managing Electronic Media by Joan (PhD Associate Professor, National University) Van Tassel at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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