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Managing the Development of New Products

By: Milton D. Rosenau (Author) , John J. Moran (Author)

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Ksh 22,850.00

Format: Paperback or Softback

ISBN-13: 9780471291831

Publisher: John Wiley & Sons Inc

Publication Date: Sep 1st, 1993

Weight: 708 grams

Dimension: 24.70 x 19.50 x 1.80 cms

Category: Economics, Finance, Business & Management

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Today's competitive marketplace demands high quality and a fast track from drawing board to finished product. This guide shows how companies can gain a competitive edge by applying powerful project management tools to the product development process.

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