Marketing 101 : An Essential Guide to the Art of Persuasion
Book Details
Format
Hardback
Book Series
Knowledge 101
ISBN-10
1398868434
ISBN-13
9781398868434
Publisher
Arcturus Publishing Limited
Imprint
Sirius
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 4th, 2026
Product Classification:
Business & managementBusiness and ManagementSales & marketingSales and marketing
KSh 3,050.00
Currently unavailable
0 in stock
Delivery Location
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Quality
Fast
For students, entrepreneurs, and business enthusiasts, this handy full-color hardback demystifies key marketing concepts with expert insights and infographics for real-world success.
This highly-visual guide covers the key subjects you need to know to understand marketing. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
ABOUT THE SERIES: Knowledge 101 brings together highly visual, hardback introductions to many intriguing disciplines, featuring reader-friendly text, spectacular images, and informative diagrams to make the learning experience easier than ever.
This highly-visual guide covers the key subjects you need to know to understand marketing. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
ABOUT THE SERIES: Knowledge 101 brings together highly visual, hardback introductions to many intriguing disciplines, featuring reader-friendly text, spectacular images, and informative diagrams to make the learning experience easier than ever.
Get Marketing 101 by Joel Jessup, John Jessup at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Arcturus Publishing Limited.
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