Marketing Research for the Tourism, Hospitality and Events Industries
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This user-friendly textbook covers qualitative, quantitative and social media research methods to provide students and course leaders with an accessible guide for learning and teaching marketing research from start to finish.
Get Marketing Research for the Tourism, Hospitality and Events Industries by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.