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Materials and Innovative Product Development

By: Gernot H. Gessinger (Author)

Extended Catalogue

Ksh 11,250.00

Format: Hardback or Cased Book

ISBN-13: 9781856175593

Publisher: Elsevier Science & Technology

Publication Date: Sep 10th, 2009

Weight: 702 grams

Dimension: 23.90 x 19.80 x 2.50 cms

Category: Research & development management

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Introduces business, economics and strategic product development. Using case studies from innovative organizations, such as ABB, and successful start-ups, such as NDC, Day4Energy, and Metoxit, this title illustrates how the integration of different engineering and business disciplines can power innovation in the design process.

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