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Media Industry Studies
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Book Details

Format Paperback / Softback
ISBN-10 1509537783
ISBN-13 9781509537785
Publisher John Wiley and Sons Ltd
Imprint Polity Press
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 13th, 2020
Print length 176 Pages
Weight 258 grams
Dimensions 15.10 x 22.90 x 0.90 cms
Ksh 2,900.00
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The study of media industries has become a thriving subfield of media studies. It already comprises a diverse intellectual history, a range of fascinating questions and topics, and many theoretical and methodological frameworks. Media Industry Studies provides the roadmap to this vibrant area of study. Blending a comprehensive overview of foundational literature with an examination of the varied scales and sites media industry studies have considered, the book explores connections among research questions, topics, and methodologies. It includes examples from many media industries – film, television, journalism, music, games – and incorporates emerging scholarship considering the industrial contexts of social and internet-distributed media. Offering an account of the intellectual traditions and approaches that have defined the subfield to date, Media Industry Studies is an indispensable resource for upper-level undergraduates, postgraduates, and scholars.

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