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Modern Analysis of Customer Surveys
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Modern Analysis of Customer Surveys : with Applications using R

Book Details

Format Hardback or Cased Book
ISBN-10 0470971282
ISBN-13 9780470971284
Publisher John Wiley & Sons Inc
Imprint John Wiley & Sons Inc
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 6th, 2012
Print length 528 Pages
Weight 914 grams
Dimensions 17.50 x 25.20 x 2.90 cms
Ksh 15,650.00
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Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer surveys conducted by business and industry are analyzed in a very simple way, without using models or statistical methods. Typical reports include descriptive statistics and basic graphical displays.

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