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Multisensory Flavor Perception
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Multisensory Flavor Perception : From Fundamental Neuroscience Through to the Marketplace

Book Details

Format Hardback or Cased Book
ISBN-10 0081003501
ISBN-13 9780081003503
Publisher Elsevier Science & Technology
Imprint Woodhead Publishing Ltd
Country of Manufacture NL
Country of Publication GB
Publication Date Apr 13th, 2016
Print length 376 Pages
Weight 714 grams
Dimensions 15.90 x 23.70 x 2.50 cms
Ksh 32,950.00
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Multisensory Flavor Perception: From Fundamental Neuroscience Through to the Marketplace provides state-of-the-art coverage of the latest insights from the rapidly-expanding world of multisensory flavor research. The book highlights the various types of crossmodal interactions, such as sound and taste, and vision and taste, showing their impact on sensory and hedonic perception, along with their consumption in the context of food and drink. The chapters in this edited volume review the existing literature, also explaining the underlying neural and psychological mechanisms which lead to crossmodal perception of flavor. The book brings together research which has not been presented before, making it the first book in the market to cover the literature of multisensory flavor perception by incorporating the latest in psychophysics and neuroscience.

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