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News Verdicts, the Debates, and Presidential Campaigns

By: James Bernstein (Author) , William Elliott (Author) , James Lemert (Author)

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Format: Hardback or Cased Book

ISBN-13: 9780275937584

Publisher: Bloomsbury Publishing Plc

Publication Date: Oct 30th, 1991

Category: Communication studies

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They found that the news media consistently downplay debate content and instead emphasize their own views on candidate performance--media verdicts influence voters as much as the debates themselves. Extensive content analyses and more than 2,350 surveys were conducted to analyze media verdicts on the 1988 debates.

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