Paying for Broadcasting: The Handbook

Name: Paying for Broadcasting: The Handbook
Brand: Taylor & Francis Ltd
SKU: 9780415089388
Price: 9800 KES
Availability: OutOfStock
ISBN: 9780415089388

by Andrew Graham , Brian Sturgess , Gavyn Davies , Tim Congdon , William B. Shew

Book Details

Format Paperback / softback

ISBN-10 0415089387

ISBN-13 9780415089388

Publisher Taylor & Francis Ltd

Imprint Routledge

Country of Manufacture GB

Country of Publication GB

Publication Date Oct 13th, 1992

Print length 272 Pages

Weight 453 grams

Product Classification: Communication studies Film, TV and Radio industries Radio & television industry

KSh 9,800.00

Currently unavailable 0 in stock

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With British broadcasting standing on the threshold of immense change, this handbook leads a wide-ranging discussion of funding options open to broadcasters.

What does the future hold for broadcasting in Britain? At a time when British broadcasting is undergoing great change, what revenues will be available for funding programming in the 1990s and beyond? Paying for Broadcasting: The Handbook presents a wide-ranging discussion of funding options open to broadcasters. Commissioned by the BBC to inform debate in the run up to the 1996 Charter Renewal, and drawing on examples from Britain and other worldwide broadcasting markets, the authors explore the histories of and project future possibilities for the revenues available from different sources: advertising and sponsorship, subscription, programme sales and co-production and various kinds of public funding.

Get Paying for Broadcasting: The Handbook by Andrew Graham, Brian Sturgess at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has 272 pages.