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Planning Focus Groups

By: David L. Morgan (Author)

Manufacture on Demand

Ksh 13,750.00

Format: Paperback or Softback

ISBN-13: 9780761908173

Publisher: SAGE Publications Inc

Publication Date: Sep 10th, 1997

Dimension: 25.40 x 17.70 x 32.00 cms

Category: SOCIOLOGY & ANTHROPOLOGY

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Covers the range of practical tasks required in the course of a research project when using focus groups. This title emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. It features a discussion of personnel and budgets.

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