Public Relations Ethics : Senior PR Pros Tell Us How to Speak Up and Keep Your Job
Book Details
Format
Paperback / Softback
ISBN-10
1947098640
ISBN-13
9781947098640
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 30th, 2017
Print length
140 Pages
Weight
218 grams
Dimensions
22.80 x 15.20 x 0.80 cms
Product Classification:
Public relations
Ksh 3,300.00
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0 in stock
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Quality
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Raising ethical concerns to more senior leaders can be quite intimidating as ‘speaking truth to power’ can have serious consequences for someone’s career, so senior public relations executives have mastered the art of using less confrontational strategies. This book ranks and describes these various strategies with specific examples.
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