R U #SoLoMo Ready? : Consumers and Brands in the Digital Era
Book Details
Format
Paperback / softback
ISBN-10
1631572563
ISBN-13
9781631572562
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 30th, 2016
Print length
180 Pages
Weight
172 grams
Dimensions
22.80 x 15.20 x 0.60 cms
Product Classification:
Advertising
KSh 3,250.00
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0 in stock
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Quality
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In today's highly cluttered digital marketing environment there is a great need for marketers to fully comprehend a new breed of consumers. This book introduces the rising trend of SoLoMo consumers who embrace an omnichannel marketing approach
Get R U #SoLoMo Ready? by Athanasios Poulis, Prokopis Theodoridis at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Business Expert Press and it has 180 pages.
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