Reengineering Retail : The Future of Selling in a Post-Digital World
Book Details
Format
Hardback or Cased Book
ISBN-10
1927958814
ISBN-13
9781927958810
Publisher
Figure 1 Publishing
Imprint
Figure 1 Publishing
Country of Manufacture
CA
Country of Publication
GB
Publication Date
Apr 27th, 2017
Print length
256 Pages
Weight
528 grams
Dimensions
16.50 x 23.60 x 2.90 cms
Product Classification:
Business & managementBusiness strategySales & marketingDistributive industries
Ksh 3,400.00
Werezi Extended Catalogue
Delivery in 14 days
4 copies in stock
Delivery Location
Delivery fee: Select location
Delivery in 14 days
Secure
Quality
Fast
Since the release of Doug Stephens' first book, The Retail Revival Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future. Infused with real world examples and interviews with industry disruptors,
Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.
Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future.
Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry.
Infused with real world examples and interviews with industry disruptors, Reengineering Retail illustrates the vast opportunities at play for bold brands and business leaders. Stephens’ strategies will provide businesses with the foresight required to move quickly and effectively into the future.
Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future.
Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry.
Infused with real world examples and interviews with industry disruptors, Reengineering Retail illustrates the vast opportunities at play for bold brands and business leaders. Stephens’ strategies will provide businesses with the foresight required to move quickly and effectively into the future.
Get Reengineering Retail by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Figure 1 Publishing and it has pages.
