Selling Themselves : The Emergence of Canadian Advertising
Book Details
Format
Paperback / Softback
Book Series
Heritage
ISBN-10
1442613076
ISBN-13
9781442613072
Publisher
University of Toronto Press
Imprint
University of Toronto Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 1st, 2012
Print length
277 Pages
Weight
500 grams
Dimensions
22.90 x 15.20 x 1.90 cms
Product Classification:
Advertising
Ksh 5,250.00
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From its origins in the Victorian era as a marginal and somewhat shady enterprise, the advertising trade in Canada changed radically after the turn of the century – rising quickly to a position of influence and respectability. In this book, Russell Johnston tells the story of the people who made it so.
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