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Sensory Evaluation Practices

By: Zhejiang Gongshang University) Stone Visiting Professor IFT Past President Herbert (Sensory Consulting Services (Author) , Inc.) Bleibaum Sensory Intelligence of Dragonfly SCI Rebecca N. (President/Chief (Author) , USA) Thomas CA Santa Rosa Inc. Heather A. (Dragonfly SCI (Author)

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Ksh 13,950.00

Format: Hardback or Cased Book

ISBN-13: 9780123820860

Publisher: Elsevier Science Publishing Co Inc

Publication Date: Sep 14th, 2012

Weight: 876 grams

Dimension: 24.20 x 19.70 x 2.70 cms

Category: Food & beverage technology

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Understanding what the consumer wants and will accept are two of the most significant hurdles faced by anyone in new product development. This book emphasizes the importance of a scientific sensory methodology used to measure and understand consumer perception.

Get Sensory Evaluation Practices by Herbert (Sensory Consulting Services, IFT Past President, Visiting Professor, Zhejiang Gongshang University) Stone at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Elsevier Science Publishing Co Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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