Sensory Evaluation Practices
Book Details
Format
Paperback / Softback
ISBN-10
0128153342
ISBN-13
9780128153345
Publisher
Elsevier Science Publishing Co Inc
Imprint
Academic Press Inc
Country of Manufacture
NL
Country of Publication
GB
Publication Date
Oct 23rd, 2020
Print length
480 Pages
Weight
990 grams
Dimensions
19.10 x 23.60 x 2.90 cms
Product Classification:
Food & beverage technology
Ksh 17,250.00
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Sensory Evaluation Practices, Fifth Edition, presents the latest developments and methods of sensory evaluation, including those on the front end of innovation, consumer acceptance/preference, multivariate statistical analysis, discrimination testing, descriptive analysis, sensory claims substantiation for advertising, and information management. Additionally, related social psychological methods, such as laddering, design thinking, emotional profiling, and applications of qualitative and consumer co-creation and immersive techniques are explored. This book will be an ideal reference for sensory professionals, technical managers, product specialists and research directors in the food, beverage, cosmetics, and other consumer products industries of all sizes.
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