Service Excellence in Tourism and Hospitality : Insights from Asia
2021 ed.
Book Details
Format
Hardback or Cased Book
Book Series
Tourism, Hospitality & Event Management
ISBN-10
3030576930
ISBN-13
9783030576936
Edition
2021 ed.
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 21st, 2021
Print length
220 Pages
Ksh 25,200.00
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Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors.
Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors. In all of these activities, service excellence means a lot to visitors in terms of their experience, and to the business it means repeat customers and word-of-mouth marketing. Based on fresh empirical evidence from the field, this book captures the different approaches and challenges to service excellence in the Asian tourism and hospitality industry.
Focusing on hotels, attractions, transport providers and other segments in tourism and hospitality, this book presents new case studies underlining and detailing global and local travel industry practices. The book is meant as a reference and supplementary reading for students, researchers and industry practitioners.
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