Shopper Marketing : How to Increase Purchase Decisions at the Point of Sale
2 Revised edition
Book Details
Format
Hardback or Cased Book
ISBN-10
0749464712
ISBN-13
9780749464714
Edition
2 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 3rd, 2012
Print length
296 Pages
Weight
584 grams
Dimensions
16.50 x 24.10 x 2.20 cms
Product Classification:
Behavioural economicsSales & marketing
Ksh 6,350.00
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Convert shoppers into buyers at the point of purchase more effectively with this book written by 35 experts from around the globe.
Get Shopper Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
