Social Media Marketing in Tourism and Hospitality
Book Details
Format
Hardback or Cased Book
ISBN-10
3319051814
ISBN-13
9783319051819
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Nov 11th, 2014
Print length
163 Pages
Weight
438 grams
Dimensions
24.20 x 16.20 x 1.60 cms
Product Classification:
Media studiesSales & marketingTourism industryHospitality industry
Ksh 13,500.00
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This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side.
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