Social Media Measurement and Management : Entrepreneurial Digital Analytics
Book Details
Format
Paperback / Softback
ISBN-10
103224786X
ISBN-13
9781032247861
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 1st, 2024
Print length
308 Pages
Weight
612 grams
Dimensions
19.10 x 25.30 x 2.40 cms
Product Classification:
Communication studiesHumanitiesSociety and culture: generalMedia studiesSociety & culture: generalMedia studiesMarket researchPublic relationsCustomer servicesMedia, entertainment, information and communication industriesMedia, information & communication industriesPress & journalismNews media and journalismAdvertising industryHistorySocial media / social networkingSocial networkingData capture & analysisData capture and analysis
Ksh 8,500.00
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This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication.
This revised and updated textbook applies a critical and practical lens to the world of social media analytics. Author Jeremy Harris Lipschultz explores the foundations of digital data, strategic tools, and best practices in an accessible volume for students and practitioners of social media communication.
Get Social Media Measurement and Management by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
