Strategic Foresight : A New Look at Scenarios
by
A. Marcus
Book Details
Format
Hardback or Cased Book
ISBN-10
0230611729
ISBN-13
9780230611726
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 14th, 2009
Print length
209 Pages
Ksh 9,900.00
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This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.
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