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Strategic Marketing

By: Dublin) Bradley Frank (University College (Author)

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Ksh 11,800.00

Format: Paperback or Softback

ISBN-13: 9780470849859

Publisher: John Wiley & Sons Inc

Publication Date: Apr 11th, 2003

Weight: 592 grams

Dimension: 24.40 x 17.00 x 1.70 cms

Category: Sales & marketing management

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Marketing is one of the most, if not the most important function of a successful organisation. Analysing the customer base and striving to meet and excel customer expectations more effectively than the competition is the key to long term, strategic success. This book provides a short and concise look at the field.

Get Strategic Marketing by Frank (University College, Dublin) Bradley at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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