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Successful Industrial Product Innovation

By: Roger J. Calantone (Author) , C Anthon Dibenedetto (Author)

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Ksh 0.00

Format: Hardback or Cased Book

ISBN-13: 9780313275715

Publisher: Bloomsbury Publishing Plc

Publication Date: Sep 25th, 1990

Dimension: 23.50 x 15.60 x 51.00 cms

Category: Bibliographies, catalogues

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This bibliography is a valuable entry into innovation literature for both product managers and academic researchers. Calantone and di Benedetto's review is structured according to topic area: factors influencing product and process innovation;

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