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The Chinese Television Industry

By: Sir Michael (Queensland Universitu of Technology) Keane (Author)

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Ksh 6,750.00

Format: Paperback or Softback

ISBN-13: 9781844576838

Publisher: Bloomsbury Publishing PLC

Publication Date: Jul 7th, 2015

Weight: 348 grams

Dimension: 15.50 x 23.40 x 1.50 cms

Category: Television

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Television is a massive industry in China, yet fewer people are watching television screens. This ground-breaking study explores how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors.

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