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The Dark Side of CRM

By: Bang Nguyen (Author) , England UK) Simkin Birmingham Ladywood UK Conventry University Lyndon (University of Coventry (Author) , Ana Isabel Canhoto (Author)

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Ksh 11,750.00

Format: Paperback or Softback

ISBN-13: 9781138803329

Publisher: Taylor & Francis Ltd

Publication Date: Sep 4th, 2015

Weight: 504 grams

Dimension: 23.60 x 16.10 x 1.80 cms

Category: Customer services

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The Dark Side of CRM is essential reading for students, researchers and practitioners interested in managing customers, relationship marketing and CRM, as well as social media and marketing strategy.

Get The Dark Side of CRM by Bang Nguyen at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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