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The Economics of Sport and the Media

By: Claude Jeanrenaud (Author) , Stefan Kesenne (Author)

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Ksh 27,100.00

Format: Hardback or Cased Book

ISBN-13: 9781845427436

Publisher: Edward Elgar Publishing Ltd

Publication Date: Aug 29th, 2006

Category: ECONOMICS

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The relationship between sport and the media raises numerous issues and problems. This book outlines the current major policy concerns relating to the commercialization of sports broadcasting rights.

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