The John Deere Way : Performance that Endures
by
David Magee
Book Details
Format
Hardback or Cased Book
ISBN-10
0471706442
ISBN-13
9780471706441
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
May 3rd, 2005
Print length
256 Pages
Weight
450 grams
Dimensions
15.10 x 22.70 x 3.10 cms
Product Classification:
Sales & marketingSales and marketing
Ksh 4,850.00
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0 in stock
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Quality
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The John Deere Way presents timeless business lessons from one of America's top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering superior quality products built tough and in accordance with time-tested business values.
The John Deere Way presents timeless business lessons from one of America’s top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering superior quality products built tough and in accordance with time-tested business values. This book shares the company’s management principles and corporate values and shows how those values guide the company to increasingly greater success. For business owners and leaders who want to know what real long-term success constitutes—and how to achieve it—The John Deere Way is the only way.
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