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The New Icons?

By: Paul Rutherford (Author)

Extended Catalogue

Ksh 6,950.00

Format: Paperback or Softback

ISBN-13: 9780802074287

Publisher: University of Toronto Press

Publication Date: Mar 1st, 1994

Weight: 443 grams

Dimension: 22.90 x 15.20 x 2.00 cms

Category: Television

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Tracing commercials from the late 1940s, when they made their first appearance, to the early 1990s, Rutherford focuses on the shape and character of actual commercials as well as on what we do with them.

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