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The PDMA ToolBook 1 for New Product Development

By: Paul (Paul Belliveau Associates) Belliveau (Author) , Abbie (University of Illinois at Urbana-Champaign) Griffin (Author) , Stephen (Eli Lilly and Company) Somermeyer (Author)

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Ksh 21,700.00

Format: Hardback or Cased Book

ISBN-13: 9780471206118

Publisher: John Wiley & Sons Inc

Publication Date: Apr 25th, 2002

Weight: 868 grams

Dimension: 24.00 x 16.30 x 2.80 cms

Category: Research & development management

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This book covers all aspects of product development, from the creation of the concept through development and design to the final production, marketing and service. The contributors are members of the Product Development and Management Association (PDMA) and come from such firms as 3M, KPMG Peat Marwick, AT&T, Ingersoll-Rand, and Oscar Mayer.

Get The PDMA ToolBook 1 for New Product Development by Paul (Paul Belliveau Associates) Belliveau at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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